The State of the Genre Ep49: Is Advergaming Out of Control?!

2 months ago
12

Advergames—branded video games created to promote products—have been around since the 1980s (think Domino’s Avoid the Noid). According to Creative Salon, fast-food giants like Burger King, KFC, Taco Bell, McDonald’s, and even organizations like the US Army have used advergames to connect with gamers in a new way

Article Links
https://creative.salon/articles/features/brand-based-computer-games

Avoid Noid Domino's Commercial:
https://www.youtube.com/watch?v=bri0SA7FTf4

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