Should You Pay for Google reCAPTCHA Now That It’s No Longer Free? (2025/578)

Google reCAPTCHA is moving from its old system into Google Cloud, which means you’ll need a billing account — and possibly start paying for something that’s been free for years. But is that really unfair? In this episode, Charly explores the “free vs. paid” debate and the hidden costs behind free tools.

📌 In this episode, Charly covers:

✅ What reCAPTCHA is and how it protects against bots

✅ Why Google may be justified in charging for the service

✅ How privacy laws impact Google’s revenue model

✅ Questions to ask before paying for any tool or service

🛡️ You’ll also learn about alternatives to reCAPTCHA and how to decide if paying makes sense for you or your business.

🔗 Join the discussion in my community: https://askcharlyleetham.locals.com

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