Episode 455: How should your bank approach CD pricing?

This episode examines an article from Independent Banker Magazine titled “Why community banks are revamping their CD strategies.” According to the article bankers should be considering the following: CD education is key, market competitively, personal service always wins and be proactive in marketing CDs. With the increase in interest rates in recent years deposit pricing, deposit strategy, and cost of funds, should be top of mind for every banker. A link to the article is included below.

Link: Why Community Banks Are Revamping Their CD Strategies