Cracker Barrel quietly removes DEI, Pride pages from its website after logo upheaval

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After backing away from a controversial logo rebrand loudly opposed by many right-wing influencers, Cracker Barrel also quietly made changes to its website this week. The Tennessee-based roadside restaurant chain deleted a dedicated "Pride page" and scrubbed references to employee resource groups, including its LGBTQ+ and Diversity, Equity, Inclusion and Belonging groups, from another part of its website.

"On behalf of Cracker Barrel's LGBTQ+ Alliance & DEIB Team, we want to celebrate YOU for being YOU. It is our greatest Mission to ensure that Pleasing People means 'all people," Cracker Barrel's now-deleted Pride page read, according to a CNN review of the Wayback Machine.