Smell-Based Persuasion? — Daily Persuasion with Joshua Lisec Ep. 303

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ABOUT TODAY'S EPISODE:

Have you ever wondered why a single whiff of smoke, pine, or perfume can transport you decades into the past — and how you can use that same sense of smell to persuade people today?

Welcome to Daily Persuasion with Joshua Lisec, Episode 303: “Smell-Based Persuasion?”. In this episode, Lisec explores one of the most overlooked persuasion techniques: the ability to use smell and scent to influence, inspire, and connect with others. Drawing from personal experiences in the Great Smoky Mountains and Elkmont campground, he shares how the power of scents and memory can shape decisions, revive emotions, and even change behavior.

Joshua Lisec — yes, the same Lisec you may have seen in a recent BBC interview — reveals how Smell-Based Persuasion works in everyday life. We often talk about persuasion techniques like storytelling or word choice, but few stop to ask: what role does the sense of smell play in persuasion psychology? And more importantly, how can leaders, creators, and communicators use fragrance influence on behavior to stay persuasive?

You’ll discover how persuasion through scent has been quietly guiding people for centuries. From examples of persuasion in advertising like luxury perfume commercials to modern scent marketing psychology in retail stores, smells are doing far more than freshening the air. They are triggering memories, anchoring emotions, and making yes the natural answer when someone asks, “How to persuade someone to do something?”

Lisec takes you back to Elkmont, recalling vivid memories of childhood summers, fire pits, and pine trees — all brought back in a single inhale. This isn’t nostalgia for nostalgia’s sake; it’s a persuasion example of how the mind works. When we link an idea, a product, or even a person with a meaningful scent, we bypass resistance. This is persuasion at the subconscious level, where logic fades and memories take over.

Throughout this episode, Joshua Lisec demonstrates how to turn how smells trigger memories into actionable persuasive techniques. Whether you’re a leader giving an order, a marketer writing copy, or simply someone curious about how to persuade people, the insights here will give you practical ways to engage emotions first. After all, emotions drive decisions — and smells are emotional triggers like no other.

Here’s what you’ll learn in Episode 303 of Daily Persuasion:
• Why persuasion through scent is one of the most underutilized yet powerful tools.
• How the power of scents and memory shapes relationships, leadership, and influence.
• Ways to use scent marketing psychology without manipulation — keeping your persuasion authentic.
• Persuasion examples from both everyday life and global advertising campaigns.
• How to apply techniques of persuasion in writing and combine them with sensory triggers for maximum effect.

Lisec makes it clear: persuasion isn’t just about what you say, it’s about the state of mind you put someone in. And few tools are as effective at creating that state as the right smell at the right moment. When you master this, you gain an edge in persuasive leadership, client communication, and even personal relationships.

So whether you’re interested in leadership skills, marketing, or simply understanding the hidden forces that influence behavior, this episode is a must-watch. Smell-Based Persuasion will open your eyes (and your nose) to a new dimension of influence you didn’t even realize you were missing.

👉 Watch Episode 303 of Daily Persuasion with Joshua Lisec now, and see how the scents all around you can become your most persuasive ally.