Bitcoin Treasury Companies Mark A New Era Of "Intelligent Leverage’” | Ed Juline

In this episode, Ed Juline discusses the explosive growth of Bitcoin treasury companies. Ed recounts his journey from early Bitcoin days to working with MicroStrategy, highlighting how “intelligent leverage” has unlocked institutional adoption. We also discuss whether cycles still matter, the risks and opportunities of Bitcoin treasury companies, geographic arbitrage in emerging markets, and how preferred shares and ETFs are shaping Wall Street’s interaction with Bitcoin. Enjoy!
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Timestamps:
00:00 Introduction
02:25 Treasury Company Realization
07:50 Unpacking Intelligent Leverage
09:19 Predicting Bitcoin
11:39 Is the Four-Year Cycle Over?
13:49 Treasury Company Impact on Bitcoin
16:32 Can We Expect mNAV Compression?
18:59 Tapping into Foreign Markets
21:26 Winner-Take-All Market?
23:26 Competing for 21M BTC
25:19 Rebalancing Treasury Company Holdings
26:38 Onboarding People to Bitcoin
29:46 Understanding Preferred Share Strategies
31:59 Many Types of Bitcoiner
36:01 Do Pensions Understand Bitcoin?
37:50 Does Custody Matter?
39:33 Strategy S&P500 Inclusion
41:27 Final Thoughts

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Disclaimer: Nothing said on Supply Shock is a recommendation to buy or sell securities or tokens. This podcast is for informational purposes only, and any views expressed by anyone on the show are opinions, not financial advice. Hosts and guests may hold positions in the companies, funds, or projects discussed.

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