Amazon News Live: Deals Surge, AI Traffic Grows & Virtual Multipacks

Amazon sellers 🚨 — the platform is shifting fast. Deals are outperforming coupons, AI is sending more traffic than ever, and new product discovery tools are redefining how customers shop.

I'm diving into this week's most critical updates so you're not left behind in Q4 prep. Tune in live — we'll break it down together, data and all.

Amazon Shoppers Like Deals Better Than Coupons
https://www.newsbreak.com/coupons-in-the-news-2337435/4222970197595-it-s-official-amazon-shoppers-like-deals-better-than-coupons

Gen AI drives a 4,700% surge in traffic to shopping sites in the US: Adobe
https://www.retailbrew.com/stories/2025/08/25/gen-ai-drives-a-4-700-surge-in-traffic-to-shopping-sites-in-the-us-adobe

Amazon Rolls Out Virtual Multipacks. How Will Your Business Adapt?
https://myamazonguy.com/news/amazon-rolls-out-virtual-multipacks/

Introducing Amazon Lens Live: Instant scanning, real-time product matches, and insights from Amazon’s AI Shopping Assistant
https://www.aboutamazon.com/news/retail/search-image-amazon-lens-live-shopping-rufus

Live at 1 PM Eastern.
Fast, focused, and built for sellers who want the edge—not leftovers.