Cracker Barrel Desperate to Win Customers Back! Too Little, Too Late?

8 days ago
53

Cracker Barrel has imploded in the public conscious. Their failed rebranding has been walked back. Their sterilization of the restaurants has been abandoned. The lackluster menu exposed to top off all the things recently addressed and promised to be rectified in the near future. But is it enough to turn things around?

Quarterly earnings are to be reported imminently. If current trends hold, it will be another disaster that hopefully the woeful CEO, Julie Felss Masino cannot survive. With her in that position, customers are unwilling to give the great American eatery another chance. There is but one thing left for them to correct.

Sources:
Cracker Barrel: https://x.com/CrackerBarrel/status/1967574432484053244
That Park Place: https://thatparkplace.com/cracker-barrel-restores-original-signage-logo-after-historic-backlash-but-is-it-too-little-too-late/?fsp_sid=1640
Trading View: https://www.tradingview.com/news/stockstory:f3deeac38094b:0-cracker-barrel-cbrl-q2-earnings-report-preview-what-to-look-for/

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