Red Lobster Turnaround

Video 595 The Red Lobster 🦞 turnaround should be studied in every business school in America. The best part? The formula is so simple for other companies to repeat.
1. Go all in on user generated social media marketing, and reshares by the thousands.
2. Listen carefully to customers and change constantly to meet the trends.
3. Get rid of old, tired leadership who are just in the way of having a good culture.
4. CEOs who are not afraid to get on camera and brand the company are not just winning, but are dominating the market. Look at Jamie Diamond and Russel Branson.
5. When things start to turn south, focus on turnaround immediately. What lags, drags.
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