Value Chain Management Enablers

This video presents the final assignment for Units 9 and 10 in the GB570: Managing the Value Chain course at Purdue University Global. In this presentation, student Myles Tyler, under the instruction of Dr. Sean Doyle, conducts a thorough analysis of the enabler's of a company's value chain. The project examines the firm's primary and support activities to identify strategic opportunities for improving competitive advantage, boosting customer value, and increasing shareholder wealth. Key concepts from the course are applied to provide actionable recommendations for optimizing the company's overall value chain performance.

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