Cash Flow Is the Crown. Clarity Is the King.

Everyone says “cash flow is king.”
But after 20 years in business and marketing, I’ve learned that’s not the full truth.

In this video, I break down why focusing on cash flow alone can destroy a business — and what actually keeps you stable when things get volatile.

You’ll learn:

Why “good months” can be dangerous if you stop paying attention.

The difference between momentum and discipline.

What cash flow really measures (and what it doesn’t).

Why clarity, not cash flow, is what makes a business sustainable.

Cash flow makes you rich for a moment.
Clarity keeps you rich for a lifetime.