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			PepsiCo Frito-Lay Corporate Social Responsibility Integration Plan: A Business Case
In this detailed business case presentation, Pauline Gatan-Moothart (GB570: Managing the Value Chain) explores a proposed Corporate Social Responsibility (CSR) Integration Plan for PepsiCo Frito-Lay.
The video breaks down the strategy for a major $250 million investment focused on sustainability, shared innovation, and collaborative CSR efforts through a strategic partnership with Mondelez International.
What You'll Learn in this Presentation:
The Strategic Rationale: See how Frito-Lay and Mondelez aim to achieve deep-seated CSR collaboration to improve their overall sustainability impact and value chain efficiency.
Core Goals: A look at the plan's three-part goals to enhance sustainability impact, value chain efficiency, and social responsibility across the joint organization.
Mondelez's CSR Model: An analysis of Mondelez's "Snacking Made Right" framework, emphasizing ethical sourcing and mindful consumption.
Social Impact: Details on Mondelez's Cocoa Life initiative and its success in promoting sustainable farming and women’s empowerment.
The Future of Snacking: A discussion of the partners' shared focus on sustainability and consumer engagement to drive long-term business value.
This is a comprehensive look at integrating ESG (Environmental, Social, and Governance) principles into the operational backbone of a global food and beverage giant.
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#PepsiCo #FritoLay #Mondelez #CSR #CorporateSocialResponsibility #Sustainability #ValueChain #BusinessCase #ESGCriteria #CocoaLife #strategicmanagement
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