Are Explainer videos expensive? Busting myths about their ROI | Explainer Video Benefits

Many brands hesitate to invest in explainer videos because they believe they’re too expensive — but the truth is, a well-crafted explainer video can deliver one of the highest returns on investment in digital marketing.

In this video, we break down the real value behind explainer videos, debunking the common myths around their cost and ROI. You’ll discover how explainer videos not only simplify complex ideas but also drive measurable business outcomes — from boosting conversions and engagement to enhancing customer understanding and retention.

We’ll also explore what truly goes into creating an effective explainer video: research, storytelling, design, animation, and strategy — all aligned to maximize your brand impact.

At MotionGility, we’ve helped hundreds of startups and enterprises leverage explainer videos to communicate their message clearly and grow faster. Because when done right, an explainer video isn’t an expense — it’s an investment in visibility, trust, and growth.