NIL - Monetizing College Athletics with Cam Wyrick | Episode 80

NIL - Monetizing College Athletics with Cam Wyrick | Episode 80

The Sports Guyz welcome Cam Wyrick, CEO and Co-Founder of BrandBoss, a sports agency that focuses on NIL and Brand deals for kids from high school and colleges throughout their sports careers. Cam brings a unique perspective to this very timely topic, since he is working in the arena of this ever-changing sports landscape on a daily basis.

The Sports Guyz get into every angle of the new world of college athletics where Name, Image and Likeness deals dominate, along with direct pay to play arrangements with NCAA athletic departments, transfer portal, and always changing rules after the big House v. NCAA settlement in 2024.

We go over the current situation in college sports, how to do best by the kids themselves and also preserve college sports that we love so much. We also talk about where we think it's going in the future, as we deal with these complex issues across all sports, not just football and basketball.

Check out Cam Wyrick's company Brand Boss's web site -- www.brandboss-nil.com

Drop Cam or the Sports Guyz a comment on NIL or any topic in college athletics - we would love to hear from you!

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