Clay Travis Explains Why Trump Won Men in "Balls"

On The Clay Travis & Buck Sexton Show, Clay marked the release of his new book Balls: How Trump, Young Men, and Sports Saved America. He explained how Donald Trump connected with young male voters by leaning into cultural battles that played out most visibly in sports. From anthem protests to debates over men competing in women’s sports, Trump tapped into frustrations that Democrats ignored.

Clay and Buck also discussed how pop culture has steadily erased strong male role models, particularly fathers, leaving young men without positive examples in media and entertainment. Clay argued that this cultural void made Trump’s unapologetic style resonate even more with younger men who felt dismissed or mocked by mainstream narratives.

The conversation tied together politics, sports, and culture to show how Trump didn’t just win votes—he won a cultural fight that spoke directly to young men.