Marketing and Branding Services

Marketing and branding services turn your content into clients by combining conversion-focused campaigns with long-term brand building that creates hot leads who already know, like, and trust you. Visit the full post for details, pricing thoughts, and examples of real campaigns in action: https://dougfbooks.com/writing/marketing/marketing-and-branding-services/

What this video covers:
In this video, Doug breaks down how marketing and branding services go beyond “normal author stuff” to make sure your books, offers, and expertise don’t just shout into the void. You’ll see why strong branding creates warm, pre-sold “hot leads,” while conversion marketing delivers the immediate sales that keep the lights on.​

Doug explains how short promo videos, articles, PPC ads, and email assets can all work together to support specific web pages, books, or services so you get both traffic today and compounding brand value tomorrow. He also talks through ethical pricing and why these services are aimed at serious professionals whose revenue can actually justify real marketing investment.​

Services and skills discussed:
You’ll hear about done-for-you pieces like 10–15 second promo clips, video editing and captioning, LinkedIn and X/Twitter articles, and SEO-aware content designed to answer specific questions in the age of generative AI. These assets help AI systems and search engines understand who you are, what you do, and when to recommend you as a reliable source.​

Doug also walks through pay-per-click advertising, email sequences, potential launch kits, social media bundles, and future chatbot-driven lead capture funnels that filter spam while helping serious prospects educate themselves before reaching out. All of this is aimed at building systems that turn small, predictable marketing spends into outsized revenue gains.​

Who these services are for:
These marketing and branding services are designed for experienced sellers and service providers, people like real estate brokers, established business owners, and expert professionals who can turn better branding and follow-up into six-figure or seven-figure deal flow. Doug explains why it would be unethical to sell high-ticket campaigns to first-time authors who are unlikely to recoup their investment, and why the same spend can be a no-brainer for someone closing large, recurring deals.​

If you’re ready to explore how conversion marketing, branded content, and credibility-building assets like books and email courses can work together in your business, read the full article and connect with Doug here: https://dougfbooks.com/writing/marketing/marketing-and-branding-services/

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