How Gen Z Is Reshaping the Future of Shopping and Retail | Vantage with Palki Sharma | N18G

16 hours ago
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Gen Z shoppers, born between 1997 and 2012, are reshaping global retail trends. Reports say their future spending power could reach 12 trillion dollars by 2030. They discover products on social media platforms such as Instagram, TikTok and YouTube, and many use in-app “buy” features. Yet many still prefer visiting stores and malls for in-person checks, driving changes in retail spaces. Gen Z is choosing cheaper alternatives, private labels, dupes and second-hand items, while demanding personalisation. At the same time, they are cutting spending due to rising living costs and higher credit stress. These habits are now influencing store design, inventory and retail strategy.

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Vantage is a ground-breaking news, opinions, and current affairs show from Firstpost. Catering to a global audience, Vantage covers the biggest news stories from a 360-degree perspective, giving viewers a chance to assess the impact of world events through a uniquely Indian lens.

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