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How MicroStrategy Turned Bitcoin into a Corporate Treasury Weapon
MicroStrategy’s 2020 Bitcoin purchase didn’t just make headlines - it triggered a corporate shift that changed how companies think about treasury strategy. Michael Saylor bet that cash was melting and Bitcoin was digital property, eventually pushing the company past 200,000 BTC.
The move inspired Tesla, Block, and even governments to explore Bitcoin as a reserve asset - but it wasn’t without consequences. Volatility crushed the stock, critics called it reckless, and the debate still rages: Was this visionary leadership or a risky transformation into a de facto Bitcoin ETF?
In this breakdown, we dig into the strategy, the risks, and why MicroStrategy’s decision still shapes corporate finance today.
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