“We’ll Never See This Moment Again in Our Lifetime” Bitcoin Insider Warns

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In this episode, I chat with Alex McShane, a longtime Bitcoin builder, events producer, and deep thinker on everything from protocol development to the culture wars within Bitcoin. We dive into the reality of self-custody and the problems with deceptive hardware wallet marketing. We also explore the rise of open-source funding models and Nostr’s challenges with product-market fit.

Alex opens up about his background running massive conferences, his early work with Bitcoin Magazine, and his thoughts on whether the Bitcoin space is heading toward real progress or just creating echo chambers of underutilized tools.

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FOLLOW ALEX:
NOSTR: https://primal.net/mcshane
X: https://x.com/mcshane_capital

CHAPTERS:

00:00 - Intro
02:00 - Opening Remarks & Sponsor Shoutouts
04:30 - Self-Custody vs Bitkey: What’s Really Going On
09:40 - Marketing Lies and Collaborative Custody
14:30 - Why Most People Won’t Self-Custody
18:20 - Running Bitcoin Conferences & Behind the Scenes
24:30 - The Rise and Reality of Nostr
30:00 - Product-Market Fit & Open Source Burnout
36:20 - NGO Grant Loops vs Free Market Discipline
42:10 - Bitcoin’s Long Game: Building for the Future
47:30 - Cashtokens, Use Cases & Building the Stack
52:00 - Nostr, Communication Protocols, and Sustainability
58:30 - Stack Sats or Gamble: The Reality of Trading
01:05:00 - Pricing in Bitcoin Terms
01:11:00 - Learn You’re a Bad Trader (the Hard Way)
01:17:00 - Bitcoin Treasury Companies: Clowns & Lessons
01:22:00 - The Only Number That Matters Is BTC
01:27:00 - Final Thoughts: Fix the Money, Fix the World

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