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99% of Clothing Brands Burn Out Fast... Do THIS Instead
Most brands burn out fast because they launch with no attention, no community, and no real strategy. In this video, I’ll show you the NEW framework top creators are using to build brands people actually want, before selling a single product.
✅Start designing, marketing and seeding your product ideas before they are made by using Kittl.
Get 3 months free when purchasing a yearly Kittl Pro or Expert Plan (=25% off): https://kittl.pxf.io/YRZ9AJ
Use code: BFCM (valid from today until December 2, 2025)
✅Launch a pre-sell and print on demand by using Printful for an expanded library or Printify for international orders and lower COGS:
https://try.printify.com/fromthegroundup
https://www.printful.com/a/FromTheGroundUp
✅Get the roadmap to building a creator-led brand, as well as free guides and resources:
https://ftgu.link/rumble
Most brands burn out fast and not because the product is bad, but because the strategy is outdated. Traditional “launch plans” don’t work in 2025. If you’re starting a clothing brand, product line, or creator-led business, this video will show you exactly what to do instead.
In today’s video, I break down why 99% of brands fail, and reveal the Shockwave Influencing 2.0 Framework, which is the blueprint used by entrepreneurs to build real audiences, test products safely, and launch with momentum.
Throughout this video you’ll learn :
-Why attention is the new currency
-How to build a niche-first audience that expands outward
-What legacy brands got wrong
-How MrBeast, 50 Cent, and even small creators are stealing market share
-How to seed product ideas before you invest
-The simple cycle to test, launch, refine, and scale
-How to avoid the burnout that destroys most new brands
Whether you’re launching your first business or leveling up your brand, this system removes guesswork, reduces risk, and builds a community that wants what you’re selling.
💥 Want 1:1 Help Building a Viral Brand?
Apply to the Viral Brand Accelerator (limited seats):
👉
We’ll work with you personally to refine your product ideas, content strategy, audience growth, and brand architecture.
🔔Subscribe and leave a comment with a future video idea 👇🏾
https://www.youtube.com/c/johnxsantos?sub_confirmation=1
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