How Much Is a Brand Really Worth? | Expert Explains Intangible Asset Valuation

In a modern studio blending marketing visuals with financial models, an intangible asset valuation expert breaks down one of the most misunderstood questions in business:

How much is a brand actually worth?

Beyond logos and slogans, brands are powerful financial assets that can represent billions in value. In this video, the expert explains how professionals measure, analyze, and monetize brand value.

In this video, he explains:

What intangible assets are and why they matter

How brand value differs from company value

The main methods used to value brands (income-based, market-based, cost-based)

How branding impacts pricing power and customer loyalty

Real-world examples of global brands and their valuations

Why strong brands outperform during economic downturns

How companies invest in brands as long-term assets

Clear, strategic, and eye-opening, this video helps entrepreneurs, marketers, and investors understand why brands are often a company’s most valuable asset.

👉 Subscribe for more insights on brand strategy, valuation, and business finance!