Cash Flow vs Profit: What Actually Keeps a Business Alive

Many businesses look successful on paper — high revenue, growing sales, impressive profit margins — and still go bankrupt.

Why?
Because cash flow, not profit, keeps a business alive.

In this video, we break down the critical difference between profit and cash flow, and why misunderstanding it silently kills so many businesses.

You’ll learn:
• Why profitable businesses still run out of money
• How cash flow problems sneak up without warning
• The common cash flow mistakes new owners make
• Why timing matters more than totals
• How to think about money like a business owner, not an accountant

Revenue makes you look successful.
Profit makes you feel successful.
Cash flow keeps you alive.

If you run a business — or plan to start one — this is a concept you must understand early.

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