How Bitcoin Adoption EXPLODES | Off the Chain

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Welcome to Off the Chain — a new segment from The Bitcoin Way, hosted by our CGO, Michael Jordan.

In this first episode, Michael steps away from charts and price talk to explore what living on a Bitcoin standard actually looks like. Not in theory — but in real life, through family decisions, community relationships, and low time preference action.

Michael shares how Bitcoin changed far more than his finances. Over the last few years, it reshaped how he raises his family, spends his time, and engages with the people around him. He explains why most of the benefits didn’t come from price appreciation, but from adopting Bitcoin-aligned behaviors.

The episode focuses on a real, ongoing effort to build a local circular economy — starting with conversations, patience, and humility. Michael walks through his experience encouraging a local rancher to learn about Bitcoin, why orange-pilling takes time, and why forcing adoption never works.

The message is simple:
Real change doesn’t come from governments or Fortune 500 companies.
It comes from families, churches, farmers, and local businesses — one relationship at a time.

Bitcoin adoption explodes when regular Bitcoiners take ownership of their lives, strive to become self-sovereign, and affect change in their local communities.

Off the Chain is about the rabbit holes Bitcoiners inevitably explore once they stop thinking short-term and start living deliberately.

If you’re trying to figure out how to use Bitcoin, spend it locally, or live more intentionally — this series is for you.

🎙ABOUT OUR SHOW:
Our Off the Chain segment includes brief monologues by our Chief Growth Officer, Michael Jordan, as he explores and shares insights on self-sovereignty more broadly. From Bitcoin to sustainable living to extracurricular learning to thoughts on world affairs, Off the Chain covers it all.

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❗DISCLAIMER:
This show is for entertainment purposes only. Before making any financial or legal decisions consult a professional.

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