Retargeting & Remarketing: What's the difference and When to use them?

Today Kyle talks about retargeting and remarketing. What are they, and why - and how - should you use them? Lots of folks confuse the two, but they are not the same thing. Each has specific benefits, drawbacks and caveats you should be aware of.

We cover all of that today and give you some tools to use in your retargeting and remarketing efforts. Let us know in the comments what you think and if this video has helped clarify these important concepts in your online marketing efforts!

PS - this was recorded before I started the shift of my agency away from big tech (I've shut my YouTube channel and moved completely to Rumble), so pls forgive the mentions of google (and other big tech) and know I've guided my clients away from dependency on these tech monopolies. Support our channel by giving this video a + and subscribing if you want more B2B Marketing info.

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