Account Based Marketing Basics

Account Based Marketing is a straightforward B2B concept: Choose your top target accounts from your CRM or other Sales list and decide how best to market to those businesses. But what does it involve from a tactical perspective? And why as a business owner should you care about this type of marketing as opposed to other marketing strategies?

Today Kyle covers this topic and related threads in our video on Account Based Marketing.

- What is Account Based Marketing and what are some tactics to use in these types of marketing campaigns?

If you have questions about Account Based Marketing or want more information, please leave us a comment below, or find us at https://mammoth.solutions

Previous Episodes mentioned:

Retargeting & Remarketing: https://rumble.com/vj8a1z-retargeting-and-remarketing-whats-the-difference-and-when-to-use-them.html

Email Marketing: https://rumble.com/vj909b-email-marketing-tips-and-tricks.html

PS - this was recorded before I started the shift of my agency away from big tech (I've shut my YouTube channel and moved completely to Rumble), so pls forgive the mentions of google (and other big tech) and know I've guided my clients away from dependency on these tech monopolies. Support our channel by giving this video a + and subscribing if you want more B2B Marketing info.

Find us at https://mammoth.solutions