March 9, 2022

My NEW @ProjectRock B.S.R.s (blood, sweat, respect) were made FOR YOU. I've never had the honor of competing in the Octagon, but I've had the honor + privilege of electrifying in a @WWE ring as the People's Champion as well as being THE hardest worker in the room. And that DNA of consistent, daily, nightly hard fucking work in the gym is what connects and bonds us all. Relentless work ethic & hunger. We're honored to design and deliver our new B.S.R's for all of you. The ones who walk the walk. - dj Founder Project Rock Official footwear of the UFC