We asked 500+ revenue leaders one simple question:

5 months ago
10

What’s actually breaking your GTM engine?

The answers weren’t just interesting.
They were alarming.

Everyone’s operating.
Almost no one’s aligned.

Sales, Marketing, and CS are moving—but in silos.
Training happens—but it doesn’t stick.
CS is “part of sales”—but always out of the loop.
Frameworks are stacked—but the system still leaks.

So we built something different.
Not another template.
Not a scorecard.

We built The Pulse.

It’s a GTM system check.
A diagnostic.
A mirror.

Built with real input from operators across every layer of the revenue chain.

Because if you’re leading revenue in 2025…
you don’t just need inspiration.
You need alignment.

This is just Issue One.
We’re shaping the next one now.

If you want the report—or want to contribute to Issue Two:
drop a comment below.

The field is shifting.
Let’s shape the system that replaces what failed.

#CROSchool #ClosedCircuitSelling #RevenueAlignment #GTMArchitecture #ThePulseReport

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