The Era of Patchwork is Dead. The Circuit Has Taken Its Place.

The Era of Patchwork is Dead. The Circuit Has Taken Its Place.

We’re in a market split right now.
On one side, you’ve got the GTM Engineers — still stacking tools, automations, and AI wrappers like the next patch will save them.
More motion. More noise. More delay.
They’ve mistaken movement for mastery.

On the other side?
Those of us who remember how real companies are built.
We catalog the market. We validate it.
And then we architect systems that can scale without bleeding out.

This isn’t theory. This is war-tested architecture.

I called it “patch resistance” back in 2020.
Today, it’s a category divide.
And in 18 months, it’ll be a deathline.

The next decade won’t be decided by who ships the most SDR sequences.
It’ll be decided by who understands timing, roadmapping, and circuit design.

Closed Circuit Selling™ (CCS) doesn’t just teach sales.
It replaces the broken model that’s left entire companies exposed.

It teaches how to
✅ Catalog the market before you speak
✅ Align sales, marketing, and CS into one circuit
✅ Build a 24-month roadmap that eliminates revenue randomness
✅ Restore commercial viability from the top down

This is what the Don Draper era had that we lost — real market validation before motion.
Today’s marketing teams are forced to perform without insight.
Today’s sellers are trained to push before listening.
And everyone’s burning out chasing MQLs with no commercial blueprint underneath.

We fixed that.
Actually — we burned it down and built a circuit in its place.
One that closes the loop.
One that doesn’t leak.
One that every real revenue leader will need to learn — or get left behind.

And if you’re ready to learn how to build systems that don’t break under pressure?
That’s what CRO School is for.

We’re not teaching tactics.
We’re architecting the future of go-to-market.

Adem Manderovic & George Coudounaris
Creators of Closed Circuit Selling™ (CCS) and Revenue Alignment Architecture™
Builders of Chief Revenue School — The Operating System for Revenue Leaders

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